Case studies in Analytics – Spam Detection

Analytics is increasingly being considered an important. In the current scenario, use of social media platforms are inevitable. These platforms are extensively being used by the individuals for expressing their opinions, experiences and ideas. Apart from individuals, organizations are also heavily relying on these platforms for connecting with their stakeholders. These organizations use social media for expanding their outreach and predominantly use it for content promotion and dissemination surrounding their offerings.

This makes these social media platforms the backbone of digital marketing. Needless to say that these platforms are thus flooded with information collated from varied sources. This case study is focusing on spam detection using data science and analytics.

DOWNLOAD THE CASE STUDY NOW – Assignment 2 Spam Detection

Author: Kar

Dr. Kar is in the Information Systems & Management area in one of the top QS Ranked universities of Asia/world. He has extensive experience in teaching, training, consultancy and research in Indian Institutes. He has published over 100 high impact research papers. He has hundreds of citations as per Google Scholar. He has also authored/edited 4 books. He is the Editor and Founder of Business Fundas. Note: The articles authored in this blog are his personal views and does not reflect that of his affiliations.