Email marketing is only getting better and more effective, especially with the enhanced analytics tools, email automation, and better delivery solutions available today. You are no longer limited to sending static emails to all recipients or grouping recipients based on known elements. More variables can now be used to take your email marketing campaign to the next level.
Recent studies indicate that there are more than 800 million active monthly Instagram users around the world and that at least 60 million photos go up on Instagram every day! And, on any given day, there are at least 1.6 billion likes recorded on the site.
With internet being the fundamental information source today, people are increasingly relying on the World Wide Web. This dependency has forced companies to shift their focus on digital marketing in order to reach out to their key audience. Online marketing allows businesses to connect with an audience that is beyond their respective geographical boundaries, thereby creating infinite prospects to thrive in a global market scenario. The impact of digital marketing is so significant that marketers are forced to buckle down and adopt an effective digital marketing strategy to survive in the cut-throat market.Continue reading “The Role of Digital Marketing in Business Development”
Today it’s critical for every business to have a Customer Relationship Management (CRM) system in place to manage social selling and your sales pipeline. With over 300 CRMs available, choosing the right one is a bit of a nightmare. Nevertheless, this is something you should do since your business really has a lot to gain from you spending time here.
People look at car insurance from a compliance point of view. But it offers many more benefits than only keeping you on the right side of the law. One of the many benefits of buying car insurance is that you can save in the long term with the help of a little investment. For example, buying Zero Depreciation Add-on. Read on to find out more about this cover:
With thousands upon thousands of goods for consumers to now pick and choose from in their local supermarkets, it can be hard to make sure that you stand out from the crowd. The food industry relies heavily not only on just consumers, but also distributors, manufacturers and, of course, graphics designers. Graphic designers are the key here to creating a product that will grab shoppers’ attention as they are walking through the aisles! Continue reading “What Makes Great Packaging Design?”
There are numerous types of marketing, whether analog or digital, that you can’t afford to ignore because you might be cutting out a bit of your business. Unless you get your marketing right, all the other excellent aspects of your business—your hand-picked team, your high-value products, and your superb customer service—won’t get a chance to shine. Continue reading “6 Strategies To Dramatically Improve Your Marketing”
You have multiple definitions of branding. Decades ago, it simple meant symbol, slogan, design or mere name, but today it is a lot more complicated and plays a vital role in the world of marketing. Branding isn’t just about conquering your target market to choose you over your competitors but also get your prospects to see that you’re their sole solution provider.
Usually, responding to reviews is really important for any business owners and it is a great way to learn from as well as build goodwill with your most vocal customers. Contacting reviewers with care will lead many benefits. In general, getting online reviews becomes the essential ways to market any business to consumers. Currently, most people shop online by reading reviews from your existing customers. Overall, it is really crucial to have positive reviews about your business or service that allows you to get many customers. Continue reading “How To Respond To Positive & Negative Reviews”
Amazon has become one of the largest retail giants on the planet with over $107 billion in total sales last year and over $12M in average sales per hour. With huge sales numbers like this and amazing sales incentives such as Amazon Prime it is no wonder that Amazon is dominating the online market. Many retailers, both brick and mortar as well as online, are worried about reduced sales and profit margins. Many have already succumbed to this market pressure. Continue reading “Tips on how to skyrocket your Amazon sales”
Have you ever doing business where there is no competition? Think for a minute, if there is no competition how you would sustain an idea and grow it? My point is the race of competition is constructive, it’s a good thing, but it can itch us the wrong way at times. There is competition between entities doing the same businesses but what will you do if you are losing a considerable chunk of business to smaller companies that do a fraction of what you are doing. Continue reading “10 Ways Business Owners Can Amaze Their Competitors!”
With so much information now readily available online for entrepreneurs, it’s never been easier to set up and execute a killer marketing strategy all by yourself. Whilst it can still certainly pay off to hire a marketing agency or freelance marketing professional to spread the word about your brand and increase your exposure, don’t ignore the various things that you can do by yourself to expand your audience and build your customer base. Here are just some of the best things that you can do on your own to market your small business, starting from right now! Continue reading “Four DIY Marketing Strategies You Can Implement Starting From Today”