Where Can Your Small Business Use Contactless Machines?

There are a lot of tools available these days to help businesses cut costs and increase customer convenience. Contactless payment machines are one of the newest technologies helping small businesses to boost their profits and keep their customers happy. If you haven’t invested in one yet, now is definitely the time to consider it. Continue reading “Where Can Your Small Business Use Contactless Machines?”

Why You Should Embrace Technology More In Your Business

As the modern world progresses and there are more buttons to press, applications to download, and screens to stare at, there are either those business owners who resist this digital era or those who embrace it with open arms.  While there are certain benefits to doing things manually, in the long run, the benefits far outweigh the cons when it comes to your business depending on technology. Continue reading “Why You Should Embrace Technology More In Your Business”

Test Automation: How it Saves Businesses Time and Money

Technology forms the beating heart of many successful businesses. It enables them to engage with clients, publicise themselves and communicate internally in a seamless way. However, when creating something new or updating existing tools, testing is required to make sure it works as it’s supposed to do. Continue reading “Test Automation: How it Saves Businesses Time and Money”

The Importance of Data in Corporate Social Responsibility Policy

Data fuels the modern business world and that’s as true for sustainability as it is for any other aspect of an organisation, whether it be transactional data used by the finance department or customer data used by the marketing or sales department. With the advent of increasingly sophisticated tracking, monitoring and sensory devices connected to the Internet of Things, organisations of all sizes are now producing huge volumes of data relating to their core operations on a daily basis. Continue reading “The Importance of Data in Corporate Social Responsibility Policy”

Kent Pearl RO Water Purifier: Why is it a great purchase?

As per a report stated by WHO, around 3.4 million people die from water-borne diseases every year. Taking a note to this scenario, it is important for families to have a reliable RO water purifier system at home. The tap water or the well-water may look clean but is one of the major carriers of diseases. In addition to micro-organisms, drinking water in India also carries dissolved impurities and other contaminants. Continue reading “Kent Pearl RO Water Purifier: Why is it a great purchase?”

5 Tips for Building Momentum as a Startup

One of the most important aspects of making a new business successful is building momentum after the launch. How can you keep people interested and ensure that your company gains popularity rather than fizzles away after a few weeks? The answer to that question will largely depend on the niche you’re operating in, but there are some steps that can be taken to benefit any business universally. Most methods of building momentum involve innovative advertising, third-party funding, and conducting outreach before the launch, as the preliminary and early stages are typically paramount when it comes to picking up steam. Continue reading “5 Tips for Building Momentum as a Startup”

Essential Information On The Leading Virtual Data Room Providers

Considerable breakthroughs in Internet technology, computing power, as well as data storage have contributed to the start of an innovative Information Age in the 21st Century. Our everyday lives are more and more dependent on the successful flow of info, its acquisition, storage, and also distribution from the top-level business dealings and procedures, to simple social communications. The fact that almost all info is preserved in digital formats has significantly enhanced the speed as well as the efficiency with which we build relationships with one another, whatever the forum and objective. This can make tools such as virtual data room more valuable and useful here in this Information Age. Continue reading “Essential Information On The Leading Virtual Data Room Providers”

5 Tips on How to Save on Printer Ink Purchases

One of the biggest problems that comes with owning a printer is buying and replacing ink cartridges. Printers by Canon, HP, or Brother only use ink cartridges specific to their brand and these cartridges aren’t exactly cheap. With the cost of each cartridge, it’s important for printer owners to make each one last. Continue reading “5 Tips on How to Save on Printer Ink Purchases”

#MyBankIsMyWallet Support #Demonetization – Use Digital Payments using UPI

In an attempt to make payments hassle free and more secure, the Government of India has started initiating the movement towards digital payments using UPI. Conceived by Dr Raghuram Rajan, the RBI developed the UPI as an innovation to drive the country towards a cashless economy. Unified Payments Interface (UPI) is a technology-driven innovation introduced to enable and link multiple bank accounts with a single mobile number using a mobile application. Continue reading “#MyBankIsMyWallet Support #Demonetization – Use Digital Payments using UPI”

4 Things to Look for in a Modern Security System

As a business owner, you must make sure to secure your workplace as much as possible, no matter how safe you think your location may be. Otherwise, you could not only lose expensive equipment, but you could also become the unfortunate victim of a data breach. Thus, a modern security system is essential to keeping your workplace protected from unauthorized access. But what exactly are the features that you need for maximum protection? In this article, we will discuss four things that you should look for in a reliable modern security system. Continue reading “4 Things to Look for in a Modern Security System”

Basic Cloud Security Considerations for Businesses

With cloud computing’s promise of business flexibility, scalability, and cost-effectiveness,it is no surprise that it is fast becoming a viable business alternative to traditional onsite infrastructure investment.However, as the Cloud Security Alliance (CSA) has warned, security on the cloud must equal that of non-cloud services and infrastructure. Continue reading “Basic Cloud Security Considerations for Businesses”

How Luxury Hotels Can Compete with Rivals Through a Great Digital Marketing Strategy

A business will certainly thrive if it has a luxury hotel with a list of excellent facilities and a beautiful location. This is all wonderful news but travellers actually need to know this gem of a property exists. Firms must also ensure the hotel is filled throughout the year for maximum profits. The only way to do this effectively is through a digital marketing plan that promotes the company through its unique selling points. If a hotel has a wellness centre and gym then this should be advertised, or if it offers superb business facilities then potential guests must know about this. There are many things to consider when making an effective business plan. Continue reading “How Luxury Hotels Can Compete with Rivals Through a Great Digital Marketing Strategy”

3 Tips For Designing A Website Your Visitors Will Love

Even if your business has an awesome set of products or services that your customers love, if your website is an eyesore or a nightmare to use, your online success is going to suffer. However, from the inside looking out, you may not be able to see areas of your website and its design that just don’t work well for your audience. So to help you overcome this potential blind spot, here are three tips for designing a website that your visitors will love. Continue reading “3 Tips For Designing A Website Your Visitors Will Love”

How To Make The Most Out Of Blog Marketing

Having a blog for your business is an important thing, it’s a needed part of business marketing. It is the place where you can really help your customers understand you, and you can show them your expertise as a business.

If you don’t already have a blog you need to get one setup for your business. It’s a quick thing to do, and even if you don’t feel like you personally have time to keep up on it yourself there are plenty of individuals and businesses out there that can take care of blogging for you. Continue reading “How To Make The Most Out Of Blog Marketing”

Keep Your Computers Safe As You Launch Your Entrepreneurial Career

Continue reading “Keep Your Computers Safe As You Launch Your Entrepreneurial Career”

Planning a successful database lifecycle – Smart ways of avoiding a gridlock

When the various teams which are involved in the life of a database fail to assuage and rectify their different priorities and roles and hence fail to cooperate with each other or work flexibly, it results to a gridlock. Databases are defined as carved in stone than by codes and data. DLM provides you with an alternative which allows databases to acknowledge quickly to business changes. Continue reading “Planning a successful database lifecycle – Smart ways of avoiding a gridlock”

How to get the latest gadgets for a better price

Trending has always been a huge focal point for society. We must have the latest brands and technology. Of course it is about being cool as much as it is about making your life easier. But how to get trendy gadgets for less the price? That is an important question. Well, there are many online websites which offer great deals. Continue reading “How to get the latest gadgets for a better price”

Best Deals on eBay!

Internet has transformed the way we look at the world. Even though this transformation can be seen in several aspects of life, it’s main impact was on how we deal with products and services. Today we can do anything over the internet. We can buy materials, we can book tickets and travel around the world or even go and watch films or other shows. Continue reading “Best Deals on eBay!”

Craft a Great Online Business Profile with These 5 Tips

How important is your online business profile? Let’s just say an online business without a great business profile is like a brick and mortar store with stunning window displays and no front door. You know it’s there, but there’s no easy way in so off you go to the store next door. Online businesses have to have a great business profile on LinkedIn, Facebook, Twitter and other popular networks in order to stand out and bring customers in. So, how do you craft that killer online business profile? Follow these 5 tips. Continue reading “Craft a Great Online Business Profile with These 5 Tips”

Tips On How a Mobile Friendly Website Design Could Help Hotel Businesses with Sales

Smartphones are clearly very popular in today’s modern digital age where travellers want to quickly find their holiday destinations. Mobile phone usage has naturally taken over from tourists using desktop computers and companies have to adapt to this to succeed. The usability of a website is paramount in enticing travellers to book a room at a hotel. If the site is accessible and can be easily navigated, then visitors are more likely to want to stay on there. They do not want to be re-directed to other places on the site or have to endure pop-ups, but rather want a smooth experience where they can feel that the process is quick. Continue reading “Tips On How a Mobile Friendly Website Design Could Help Hotel Businesses with Sales”

The best software to improve workplace communication

Whether it’s another email chain cluttering up your inbox or a dodgy internet connection making your monthly team conference call even more painful, it can sometimes feel like technology causes more problems than it answers. We were promised innovative and simple solutions to make all aspects of life easier, including workplace communication. And yet so many of us still find ourselves exploding into ear-shattering rants over daily software failures. Continue reading “The best software to improve workplace communication”

5 Steps For Smooth Server Setup For Your Business

You and your server have a very special relationship. Depending on your business, you may rely on your server for the bulk of your business, so the care and maintenance of your equipment needs to be a high priority.

What are 5 ways to make setting up your server room go smoother? Continue reading “5 Steps For Smooth Server Setup For Your Business”

Top 17 Social Media & Digital Marketing Trends in 2016

Digital trends are increasingly becoming important to understand and thrive in the era of digital marketing and social media which will drive e-commerce and mobile commerce through web 3.0 technologies.

2016 has been an eventful year for social media and online marketing. With the pace of technological developments becoming faster paced, these trends aren’t likely to die down soon. And the marketers who have adopted them are already gaining an edge over competitors. Continue reading “Top 17 Social Media & Digital Marketing Trends in 2016”

3 Tips For Creating More Organized Servers and Company Files

Thanks to the digital age, it’s now easier than ever to store thousands of documents in one tiny area and have access to any one of those documents in just a few moments. Company servers and file sharing has made it easier than ever to make sure everyone around the office has access to the necessary information to get their jobs done quickly and effectively. Continue reading “3 Tips For Creating More Organized Servers and Company Files”

Executive Management Programme in IIT Delhi

DMS, IIT Delhi launches a 6 month Executive Management Programme on Strategic Innovations, Digital Marketing and Business Analytics for working executives from January 2017 to June 2017.

DMS, IIT Delhi launches a 6 month Executive Management Programme for working executives in 2017. The classes would be held in weekends from January 2017 to June 2017. Special focus of the programme is on Strategic Innovations, Digital Marketing and Business Analytics. Continue reading “Executive Management Programme in IIT Delhi”

Content marketing vs Native marketing: Understanding the Difference

Content marketing and native marketing are both popular ways for brands to increase their online presence and establish their image and personality amongst target markets. Whilst they’re both forms of marketing, they employ very different types of content and are used in different ways for different purposes. Continue reading “Content marketing vs Native marketing: Understanding the Difference”

Dedicated Server vs VPS vs Cloud – the differences.

Going to host your website? Let’s know the differences among dedicated server, VPS and cloud server to find out which option is best for your business.

Nowadays, people are communicating and getting services over the internet in a highly efficient manner. This was totally unimaginable till a few years back! The image below shows the number of internet users across the globe, and their number has been increasing exponentially per year since 1993: Continue reading “Dedicated Server vs VPS vs Cloud – the differences.”