How to Hire a Content Delivery Company?

There are moments in time when you need to hire someone else to write for your sites. This is inevitable as your network grows and you need to start spending time on other projects that can bring in money. Marketing a site of any kind is time consuming but not as time consuming as writing web content. Many that never wrote an article in their life believe that the process is not so difficult but when they actually start to write they figure out it is not the case. When you need to hire a content delivery company, there are various things that you have to consider. Some are more important than others. Continue reading “How to Hire a Content Delivery Company?”

SocialCRM tools selection using Delphi method

Title : SocialCRM tools selection using Delphi method

 

Gaurav Khatwani

Email ID: g_khatwani@yahoo.co.in

Indian Institute of Management, Rohtak

 Abstract: Various organizations have started adopting SocialCRM tools for their customer relationship management activities. This gives an opportunity to develop technique that can assist organizations in selecting SocialCRM tools based on experts’ decision within organization. While techniques have not been described in details, the focus has been on exploring how business can execute the process of selecting SocialCRM tools based on Delphi study.

This paper must be cited as follows: Khatwani, G. (2014). SocialCRM tools selection using Delphi method. Business Frontiers, 7(1), 1-5.

Keywords: SocialCRM, Delphi, Selection, Prioritization, Ranking

Download the complete article here.

Types of Popular Internetworking Technologies

Internet technology comes in many forms, such as the connection and communication options. The use of the Internet requires a desktop computer, laptop computer, a web enabled device, or a smartphone or other wireless device. Today, it is almost a basic need for every individual to use internet technology, to perform his daily activities. In this article, we list some of the basic internet technologies which have grown popular in emerging economies.

DSL

One type of Internet connection that is common for many households is DSL. DSL is provided by your phone company and uses the existing phone line to your home. Speeds are offered at different prices to meet any type of need. A special modem is needed to connect your computer to the Internet. A wireless connection can be created in your home by adding a wireless router to the modem.

Cable

A second type of Internet connection for households in large cities is cable Broadband. This connection uses a cable connection to your home for the Internet. Cable connections are shared by other connected to the same cable line. This means that speeds will vary depending on the time of day. A special modem is also required to connect your computer to the Internet.

Satellite

A third type of connection for homes in rural areas is satellite. A dish needs to be installed on your roof to receive a signal for an Internet connection. The speed is similar to A DSL connection and will be the best option if no other connection options are available.

WiFi

This is a type of wireless connection that is available at many locations, such as restaurants. The use of a WiFi connection requires a laptop computer or web-enabled wireless device. WiFi is a free option for anyone to use to connect to the Internet. Users without an Internet connection at their home should find a local WiFi hotspot.

Dial-Up

Homes that only have a standard phone line may still use a dial-up connection. This connection needs a modem that is installed in a desktop or laptop computer. A dial-up connection uses the phone line and is the slowest type of Internet connection for a home. One downside is the inability to make a call when a connection is made to the Internet.

Communication Options

Many types of communications options are available for high speed Internet connections. The use of an Internet connection that is high-speed is required for most communication options. Communication can be done via voice and even video over the Internet. Some of the popular communication options are as follows:
VOIP

One communication option that is used on the Internet is VOIP. This is the Internet technology used by many companies offering phone service over the Internet. You can use VOIP at your home if there is a high-speed connection available. The use of VOIP allows you to cancel your land line service and only use Internet technology to make voice calls.

Skype

Skype is a computer application that uses the Internet to make calls. You can make a voice call or make call with video using a web camera. This software needs to be installed on your computer to make calls to other Skype users for free. Calls can also be made to land line numbers at a price that is peanuts when compared to ISD calling rates.

Author’s Bio:

Want to know more on the local internet providers? Go through more of Jason King’s articles which are rich in internet provider related information. He works for Internetbyzipcode.com.

Principles of Google – The Chrome Story

For years Google has tried to hunt down Paid link exchanges and Black Hat SEO tactics by penalizing websites investing on paid links to rank higher in Google search, by getting back juice from back links. Has the time come when the internet major is caught red handed involved in practicing exactly what it punishes others for? The “Is Google Evil” question has again returned to haunt this innovator which has given us a new life through its innovative web based offerings.

While this goof-up may have not been done intentionally, in an attempt to promote Google Chrome, it has got into a mix up, when paid bloggers in-inadvertently placed -do-follow links instead of no-follow links to the Google Chrome download page. This created a huge influx of juice to the Chrome page when a video advertisement of the same was launched. It was an attempt from Google to become the market leader in the Internet Browser industry, by re-branding and relaunching Chrome.  This happened after Google hired Unruly Media, an international media agency, to get a number of paid bloggers to promote a video for its Chrome browser featuring a US flour company. However, another SEO firm named Essence Digital has “come to the rescue” of Google by declaring that it acted as an intermediary between Google and Unruly Media.

However, to clear up this “mistake” Google has now lowered Chrome’s position in the Search results, in an apparent effort to correct the mistake. However, it is interesting to note at this juncture the degree of strictness with which Google penalizes bloggers and webmasters for indulging in link exchanges, link purchases or even black hat SEO tactics.

In an era where management principles are often scrutinized for ethical legitimacy, this blunder by our favorite Web Prodigy, will no doubt leave a lasting impact on its fans like us. While Google “might not have” authorised this campaign directly, it is indeed in violation of their own webmaster guidelines, and thus the managers of Google should be held liable to fulfill a higher ethical standard, given the fact that they take such a strict action against similar defaulters.

Social Schooling

Today we are much more connected as a society and more and more schools are using online networks to manage classes at schools and educational institutions.  It is the time to capitalize on the popularity of social networking rather than fighting the inevitable?

A recent research (Source: Pew Internet & American Life Project) found that 73 % of online teenagers use social-networking sites. They are regularly updating their Facebook / Twitter / MySpace accounts and use social networking to keep up with the latest news from their peers.  Currently most social networking activity takes place off work schedule officially (or behind the back) and not in the classroom but a change to harness the power of social media is welcome and institutions are hoping to incorporate social networking into lesson plans. B-Schools like Harvard and Carneggie Mellon are already doing it. Its up to the rest to follow.

Today, thus it makes sense to have specialized social networking tools within the classroom, enabling educationally relevant academic matter for all students.  This is not for students to communicate with classmates but to communicate with other students from within the school, or state or country or even internationally throughout the world.  In essence, creating a broader network where students can learn from each other.

“The Web 2.0 evolution has enabled educational institutions to connect in transparent and impactful ways, achieving a greater competitive edge. However not all institutions have taken the full advantage of this movement. While over half of students report using social networking tools for educational purposes, faculty are not exploiting these tools to connect with students, instead preferring traditional methods of communication.” Next Generation Education Committee.

e-Business solution providers are now in the process of developing social networking aademics tools for usage in the schools.  The trend towards a more collaborative and open learning / open source environment has been fueled by the explosive adoption of mobile devices among both students and faculty.  This has made colleges and universities some of the most intensive adopters of wireless technologies and hence is well positioned to adopt social networking technologies for e-learning.  The aim of providing seamless and secure access to data to students is so they are able to share knowledge, manage and build content while build their social network is the goal of the future netizens. This surely looks geared to position them to make better informed decisions while they are on campus or at school.

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This Article is authored by Jake Mazan, who is a guest author at Business Fundas. He is a Senior Research Analyst cum Manager at NG-Online News.

Growth Strategies of Web Based New Generation Firms

The cyber world has really come alive with the onslaught of WEB 2.0 technologies. Today, many start ups are being formed by students and entrepreneurs across the world. The web based firms with often no brick and mortar presence have been generating enviable returns, considering the low investments made on them. No wonder, students and young entrepreneurs have started viewing these businesses as endless oceans of opportunities. Continue reading “Growth Strategies of Web Based New Generation Firms”

Web enablement implications for business strategy

E-business is a term used to describe businesses run on the Internet, or utilizing Internet technologies to improve the productivity or profitability of a business. In a more general sense, the term may be used to describe any form of electronic business – that is to say, any business which utilizes information technology. This usage is somewhat archaic, however, and in most contexts e-business refers exclusively to Internet enabled businesses.

Continue reading “Web enablement implications for business strategy”