As Australia’s $222 billion retail industry enters the fight of its life against e-commerce giant Amazon, the advice from industry experts is clear: know your enemy, lift your game or risk going out of business. Since April, when Amazon confirmed its plans to open an Australian distribution centre in 2018, the retail industry has been in a state of flux. Expert commentary has wavered between catastrophic predictions and share price downgrades, to reassurance and soothing tones. Continue reading “How Australian retail can ward off the Amazon effect”
I have spoken with many entrepreneurs over the past year. I noticed one commonality between them – they all want to pay as little as possible to get their business off the ground. They tend to focus exclusively on drawing visitors through SEO and social media. They are either too scared to invest money in paid traffic or would rather have a very high profit margin than a scalable business. Continue reading “4 Tips to Scale Your Ecommerce Business with Paid Traffic”
It seems as though when it comes to the success of retail websites, it’s all about the speed. This is according to a study by Akamai Technologies, which has now appeared in the State of Online Retail Performance report. This speed is what helps customers stay involved and interested in the website and then complete their online transaction, both of which are imperative to the website’s success. Continue reading “Studies Show Speed is Everything When It Comes to Retail Websites”
At this point, the viability of ecommerce as a retail method can no longer be denied. The US Census Bureau reports that 53% of all Internet users (around a billion people) worldwide have made an online purchase at least once by the end of 2016. In the US, ecommerce sales account for just 10% of annual retail revenues, but the figure is set to grow sharply over the years as smartphone and Internet adoption increases across the nation. Already, an estimated 40% of American men aged 18-34 are saying that they’d rather buy items online than wait in a brick-and-mortar checkout line. Continue reading “Basic Tips to Improve Your Online Store’s Search Visibility”
Whenever we run out of cash the tagline that rhymes first in our mind is “PAYTM karo”. We can mobile recharge, book tickets, pay our daily utility bills, make hotel bookings, movie tickets booking and the list goes on and on. Paytm offers you cashback most of the time you use it to pay bills or book tickets etc. PAYTM has become an important part of millions of people’s day to day life. It had made our work easier and convenient. PAYTM not only provide us the convenience but also helps us to save time and money. There is popular saying that time is money but PAYTM not only save our time but it also saves our real money. If you are new customer than the amount of cash back and the number of offers increase for you. Continue reading “7 POINTS OF PAYTM SUCCESS STORY”
There was once a time when the only way to shop for things that you wanted or needed was to head into town or the city and look for the specific store you required. There were stores that specialized in just about anything that you might happen to need: hardware, auto parts, sewing materials, fly fishing supplies, pet food, maternity clothing. While all of these types of businesses still exist, there has been considerable consolidation in recent decades, and now with the Internet, the need to travel to these various stores is negated even further. Someone can log online and get their batteries, business apparel, and bottles of shampoo all in one go. Continue reading “3 Things to Consider before Putting Your Business Online”
Almost every business owner would have read an article about “consumer centricity”, especially in the digital space. Putting your customer first is essential in a consumer age, but how do you make sure that the average digital shopper knows who you are?
One approach to driving eCommerce sales is to use what’s called the “Everywhere” strategy. Continue reading “How to Drive Sales to Your Ecommerce Business with the “Everywhere” Strategy”
In an attempt to make payments hassle free and more secure, the Government of India has started initiating the movement towards digital payments using UPI. Conceived by Dr Raghuram Rajan, the RBI developed the UPI as an innovation to drive the country towards a cashless economy. Unified Payments Interface (UPI) is a technology-driven innovation introduced to enable and link multiple bank accounts with a single mobile number using a mobile application. Continue reading “#MyBankIsMyWallet Support #Demonetization – Use Digital Payments using UPI”
Even if your business has an awesome set of products or services that your customers love, if your website is an eyesore or a nightmare to use, your online success is going to suffer. However, from the inside looking out, you may not be able to see areas of your website and its design that just don’t work well for your audience. So to help you overcome this potential blind spot, here are three tips for designing a website that your visitors will love. Continue reading “3 Tips For Designing A Website Your Visitors Will Love”
Internet has transformed the way we look at the world. Even though this transformation can be seen in several aspects of life, it’s main impact was on how we deal with products and services. Today we can do anything over the internet. We can buy materials, we can book tickets and travel around the world or even go and watch films or other shows. Continue reading “Best Deals on eBay!”
Hunting for methods of saving money on your car rides, but don’t know where to look? Well then use Uber! Uber Coupons introduced recently, can help you save money and also get extra cash back at times, when you least expect it. Continue reading “Pocket Friendly Traveling through Uber”
The success of your business depends on how well you carry out its operations. It is usually a delicate venture which can turn out to be the biggest breakthrough in your life if it is carried out properly. At times, just a single mistake can lead to its fall, consequently making you incur massive losses. Fortunately, if you understand these blunders early enough, you can save your business from various misfortunes. The following are some of the mistakes that you will never want to make: Continue reading “5 Mistakes You Will Never Want to Make as a Business Owner”
DMS, IIT Delhi launches a 6 month Executive Management Programme on Strategic Innovations, Digital Marketing and Business Analytics for working executives from January 2017 to June 2017.
DMS, IIT Delhi launches a 6 month Executive Management Programme for working executives in 2017. The classes would be held in weekends from January 2017 to June 2017. Special focus of the programme is on Strategic Innovations, Digital Marketing and Business Analytics. Continue reading “Executive Management Programme in IIT Delhi”
Sometimes in business, the old adage is true: you have to spend money to make money. Nowhere is this more true than in the world of technology. Put simply, if your small business fails to invest properly in technology, then it will quickly fall behind its rivals. In this post, we look at core pieces of technology that every business needs, and why you should embrace that technology. Continue reading “Why Small Businesses Must Embrace Technology”
In online business, we often hear about creating personas for your audience and the various groups you’re targeting with your digital marketing strategies. While having a firm grasp on these personas can make your marketing more focused and effective, there is one online persona you should constantly be working to improve upon—your own.
Creating your own online business persona is remarkably similar to creating a likeable online dating profile. You want to showcase aspects that will draw in your target market while always staying true to who you are. So to help you highlight your alluring aspects on digital platforms, here are three tips for creating a likeable online business persona. Continue reading “3 Tips for Creating A Likeable Online Business Persona”
If you run a business and your website is struggling for traction, then starting a blog could be one of the best decisions you make. Blogging is good for business, both in generating general traffic and for creating leads.
Here are five reasons why your business should be blogging. Continue reading “Why is blogging good for your business?”
Did you know that the number of people using mobile phones in India is more than the number of people using bank accounts? Some studies say that it will still take banks more than two decades to reach the entire population of 1.2 billion. Considering the fact that India is the third largest smartphone market in the world, mobile phones would definitely reach the entire population much faster than bank accounts! That is why the Reserve Bank of India has been urging all the banks to offer mobile banking.
Mobile banking is also the logical next step after the success of online banking. There are a lot of advantages of this form of banking over the online version as well. Here’s a look at some of the major benefits. Continue reading “Advantages of Mobile Banking”
When you ask people what their dream is in regards to work, they usually talk about how they wish that they could work less, work from home more, and ideally work from anywhere that they like at whatever time that they want. Thought this dream is a reality for some, most of the world is stuck in 9 to 5 jobs that require that they work very specific hours and slave away making somebody else’s dream a reality.
If you want to make your aspirations of working from anywhere real, here are tips and trick for ways to make that happen: Continue reading “Tips and Tricks to Access Work From Anywhere”
You’ve heard and seen it time and again — main street retail apocalypse is here. More people are shopping online than ever and thus, mainstream retailers are left counting their losses as foot traffic dwindles.
In 2016 alone in the UK, BHS and Austin Reed have been in the headlines for weeks following their slide into administration. There are fears that many more will follow as the online stores that have expedited the demise of these big names are now going a step further to open physical stores. Having shop and retail insurance may not be enough to counter the impending doom when it hits. The big question today is how can Main Street retailers counter the main stream retail apocalypse? Continue reading “How Can Main Street Retailers Fend Off Online Stores Opening Physical Stores?”
When you think about communication as a business, speaking with customers or clients is often the first thing to come to mind. While this type of business communication is very important, without effective internal business communication, you may not have a business successful enough to even necessitate speaking to clients or customers. For this and many other reasons, taking the time to think about and strategize how to improve communication between coworkers, managers, departments and executives will can greatly improve the overall functionality of your business. Continue reading “4 Ways To Begin Improving Communication Within Your Office Today”
Businesses come in all shapes and sizes, from small one man bands to huge multinational and multidepartment corporations. The one thing that they all have in common is the legal requirement to pay tax and to submit tax returns. For smaller businesses, this will usually meant engaging the services of an independent accountant. But the old bricks and mortar model of accountancy firms is beginning to change with the growth of online accountants who are taking advantage of a suite of powerful cloud accounting packages.
In this article I want to look at how online accountants work and why they are proving so popular with small businesses. But first let’s look at the tool of the online accountant’s trade; cloud accounting software. Continue reading “How do Online Accountants Work”
Running a small business can be a real challenge. From managing your employees to marketing and everything in between, as a small business owner, you have to wear a lot of hats. With all this multitasking, the viability of your business can sometimes fluctuate. But if you’re like the millions of people worldwide who dream of being their own boss, backing down from the challenge of being a small business owner just isn’t something you’re willing to do. So to help you maintain your dream of owning your own business despite the many setbacks you may face, here are four things you can begin doing that will help to add more value to your business. Continue reading “4 Ways to Add Value to Your Small Business”
In this article, we will be going over some of the best cloud storage service sites that you should check out for ecommerce.
Cloud storage websites and services offer ecommerce sites the ability to completely back up a business and effectively manage a team. Even more than that, they allow for ease of scaling and low cost solutions which can help grow a business. In this article, we will be going over some of the best cloud storage service sites that you should check out for small businesses. These websites can do everything from offering tools for storage, productivity, collaboration, and even security. Continue reading “The Best Cloud Storage Service For Ecommerce”
Websites are super easy and super hard. A person with no experience with coding can have a surprisingly decent website up in minutes. There are a whole host of things that are no longer true about creating a website. Among them:
- Making a website no longer requires advanced, specialized knowledge
- It no longer takes a large investment of time
- Websites are no longer expensive to get started
- You don’t need help from an expert to build one
- An ecommerce site is no longer any harder to set up than a personal blog
An online business will have slow periods that have nothing to do with economic conditions. Typically a business owner will find his company in a rut, going through a routine each business day that obviously is not creating any future growth. If your business seems to be treading water, you can look at the following five things to help spark growth in your eCommerce enterprise. Continue reading “Five Ways to Jump Start Your eCommerce Business”
The creation of the crypto-currency called Bitcoin took the financial and monetary world by storm. It was a unique concept that made people seriously consider the game changing effect that a paperless and decentralized monetary system will have on the world economy. Continue reading “Advantages of Paying with Bitcoin”
If you are used to running your own business and taking care of all the problems that arise on your own, it can be hard to give control to a contractor. When you need the services of a contractor, it’s frustrating to feel that you don’t know where the project is or how much time is needed. Worst of all, if you don’t know much about construction, you could be getting ripped off without knowing it! Continue reading “Best Business Practices When Hiring A Contractor”
A case study was conducted on Business Fundas, how the website uses different tools and strategies to improve its reach and serve different audience segments. In the domain of digital content publishing, Business Fundas maintains a niche in terms of providing a high variety of content and strategies for entrepreneurs and start-ups.
If you want to have a successful online business, you are going to have to have a website that proves to be safe for your customers to use. There are security options out there like SSL Certificates. Your customers can confidently shop with you knowing that their private information will be secured. By having a safe website, more customers will feel comfortable doing business with you on a continued basis. Continue reading “Have a Reliable and Safe Website”