Tag Archives: Social Media

8 Instagram hacks and features every business should know

If you are using Instagram for promoting your business, you must stay updated with all its features. Social networks change all the time. By the time you get comfortable using the existing features, some new update occurs and you have to change your social media strategy accordingly. Nevertheless, these features are important if you want to reach towards more audience and create engaging content. Continue reading 8 Instagram hacks and features every business should know

Eight social media challenges [and their solutions]

There were 2.46 billion social network users in 2017, with the number estimated to go up to 3.02 billion in 2021. That number constitutes to a roughly a third of the global marketing is online. These figures, though impressive, the social media market would know the challenges of reaching their individual demographic from this vast population. One can’t help but have a sense of optimism when posting something, only to find a post, when just starting out, only made an impression of 100 people with no likes or comments. Continue reading Eight social media challenges [and their solutions]

5 Aspects of a Well-Designed Business Blog

Your business blog is a very critical tool to building your company’s brand name, and you must learn how to optimize the effect of your informational content to draw in new visitors each day.  Narrowing down your subject matter, and mastering the ways in which you write that information is only one piece of the blogging puzzle.  Continue reading 5 Aspects of a Well-Designed Business Blog

7 Tactics to Improve Your Facebook Ad Campaigns

Social media marketing has been the trend nowadays because almost all of the people are very active online. This fact can be both positive and negative for your business. It’s positive because there’s a wide opportunity that you will be able to introduce your brand to a lot of people. It’s negative because it means that there’s more competition in the market. If you want a relatively low-cost option but high performing strategy to increase your brand’s presence online, then social media marketing is the way to go.

Continue reading 7 Tactics to Improve Your Facebook Ad Campaigns

Reasons Why You Should Use Twitter Ads for Your Business’ Advertisement

Why you should use Twitter Ads

Regular users may not find this option necessary. Entrepreneurs wishing to grow their business understand that one needs to spend money to make money. Though other platforms offer advertising options, Twitter has proven to be superior above other social media platforms due to their targeting feature. Other platforms do not provide this kind of accuracy. Continue reading Reasons Why You Should Use Twitter Ads for Your Business’ Advertisement

Building A Business Website That Works

Of course, you want your website to work mechanically, but your website should work to draw in and engage viewers too.  Even though you may have already launched your business website, there are probably still plenty of ways to improve your design. Any sort of website’s success is heavily weighed upon whether or not the design is ever even seen.  You must also find a way to maintain viewer engagement.  Attention spans are short in a world driven by convenience.  Continue reading Building A Business Website That Works

Your Business Needs to Be Listed on These 6 Sites

Visibility is the lifeblood of any small business, from neighborhood storefronts to scrappy e-commerce startups. Online directory listings offer tremendous visibility for brick-and-mortar and online-only companies alike. The trick is knowing which directories give you the most bang for your buck. Continue reading Your Business Needs to Be Listed on These 6 Sites

Working On Your Business Image Through Design and Branding

Some people might argue that your business image is almost more important than your business itself. If people don’t view your products and services through the lens of something that they believe is aesthetically pleasing, then you will have failed before you even entered the fight. To work on this business image, you can focus on design and branding. You can develop your signs, both physical and digital. You can modernize your websites to keep up with today’s standards. Continue reading Working On Your Business Image Through Design and Branding

Key Reasons Your Business Should Engage In Social Media Marketing

Social media may have been designed for casual use by individuals originally. However, there is no doubt that businesses have been able to benefit enormously. Social media marketing has become a vital part of any business marketing plan. Huge numbers of people all around the world go on major social media sites. It, therefore, comes as no surprise that business have realized just what an invaluable tool these platforms can be when it comes to marketing. Continue reading Key Reasons Your Business Should Engage In Social Media Marketing

Top 10 Desirable Skills for Career Planning and Growth for Digital Marketing Specialists

In this fast-paced world with constant innovations, cutting-edge technologies, and adaptive platforms, digital marketing is one of the few careers with the luxury of enduring changes in the job market. Continue reading Top 10 Desirable Skills for Career Planning and Growth for Digital Marketing Specialists

5 Must-Have Sections Of Your Business Website

When considering the layout of your business website design, there are a few main goals you should be aiming to fulfill.  A business website is purposed for the provision of information, access to products and services, and fluent communication between an organization and their customer base.   Continue reading 5 Must-Have Sections Of Your Business Website

Focus on Facebook: 10 Ways to Power Up Your Business Page

Let’s admit it: Most of us spend a few minutes here and there on our Facebook pages bantering back-and-forth with customers or waxing poetic about the state of the world. But, as far as a strategy for using Facebook to grow your business, enhance your brand or show off your superb customer service — well, few of us have one.

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How To Respond To Positive & Negative Reviews

Usually, responding to reviews is really important for any business owners and it is a great way to learn from as well as build goodwill with your most vocal customers. Contacting reviewers with care will lead many benefits. In general, getting online reviews becomes the essential ways to market any business to consumers. Currently, most people shop online by reading reviews from your existing customers. Overall, it is really crucial to have positive reviews about your business or service that allows you to get many customers. Continue reading How To Respond To Positive & Negative Reviews

Tips on how to skyrocket your Amazon sales

Amazon has become one of the largest retail giants on the planet with over $107 billion in total sales last year and over $12M in average sales per hour. With huge sales numbers like this and amazing sales incentives such as Amazon Prime it is no wonder that Amazon is dominating the online market. Many retailers, both brick and mortar as well as online, are worried about reduced sales and profit margins. Many have already succumbed to this market pressure. Continue reading Tips on how to skyrocket your Amazon sales

Digital Marketing Agency In Bangalore: A Thorough Chat Before Venturing Out On Your Project

Right now, digital marketing agencies are in a rise. With online business becoming a booming industry, each owner needs its own online presence. It is only possible when you have experts to offer you with some help. Continue reading Digital Marketing Agency In Bangalore: A Thorough Chat Before Venturing Out On Your Project

15 Most Popular Free Tools for Content Marketing Campaigns

To reach a wide audience and to appeal to your established audience; keeping them hooked to your website or blog, you have to create extraordinary content. Extraordinary content is content that is useful to your audience and content that creates traffic and converts leads increasing your sales revenue. In the digital marketing world, content marketing is at the heart of all operations hence the phrase; Content is King! Continue reading 15 Most Popular Free Tools for Content Marketing Campaigns

12 Best Facebook Marketing Tips for Small Businesses

With over 1.9 billion people using Facebook daily, it is undoubtedly the most popular social network around with immense scope for networking and business promotion. But if you are a social media marketer, more users means more competition for you. Will fretting help?  Well, in this competitive scenario, having a mere Facebook presence is not enough, you need to optimize your  presence to make most of  your Facebook business page. Continue reading 12 Best Facebook Marketing Tips for Small Businesses

Benefits of Outsourcing Digital Marketing Services to Experts

Like SEO, digital marketing too has become a must now to be seen online. There are definite reasons why you would want to outsource your digital marketing campaign to professionals. It makes managing business easier for you and the professionals can take complete care of all your online marketing needs without making you invest unnecessary time, effort and money. Continue reading Benefits of Outsourcing Digital Marketing Services to Experts

Benefits of Local SEO Services – An Industry Specific Analysis

Every business with a physical location needs local SEO, especially if you primarily do business on a local level. This may seem like a tough sell at first – after all, can’t you just get away with a website that has your current address on it? Not so fast. Continue reading Benefits of Local SEO Services – An Industry Specific Analysis