For all the online marketers, Pay Per Click (PPC) can be a really powerful strategy for online marketing, but if you don’t know what you are doing then PPC can drain your money in a day. PPC is one of internet advertising methods on websites that has created quite a stir. For example, Google, Yahoo, Bing, even Facebook, they all have PPC program, using which businessmen can advertise their products or websites, but the cost can be huge depending on how many clicks were clicked on your posted ads. Here are some tips for PPC program that will help you lower your cost for advertising and increase your sales or visits. Continue reading “5 Secrets on How to create a winning PPC Strategy”
While we are all die hard Google and Yahoo fans (not to forget Bing and the others), very few of us actually realize the rippling effects of the efficiencies of these search engines on our society. Google has been at the center of antitrust investigations and a controversial Italian court case in recent times. But is this the sole reason why people should question the search giant’s ‘Don’t be evil’ mantra? These search engines have created a major problem many of us fail to realize, even though it is staring at us on our face. Continue reading “5 Evils caused by Google and Yahoo”
Affiliate marketing appears to be the buzz-word of the day. With the increasing trends in internet usage and penetration, affiliate marketing appears well poised to make a kill. But many marketeers fall prey by not being able to create that network which will generate the revenue. So the burning question is how to successfully transfer a flickering effort to a burning one. Continue reading “10 shortcuts for success in affiliate marketing”
In their rare joint appearance at All Things Digital 5, Steve Jobs and Bill Gates discuss their contributions to the technology industry, the qualities they most respect in one another. Check out this inspiring video which speaks so much more than the participants do. Watch the videos in sequence to watch the complete interview. Continue reading “Bill Gates meets Steve Jobs-The Meet of the Titans”
Google conducted the press conference for presenting the launch of Gmail Buzz in Mountain View, California headquarters Tuesday morning. Google is more focused than ever to make Gmail even more sociable by adding Twitter and Facebook updates, besides the latest Google Buzz. Because of the increasing popularity of Twitter and Facebook as a medium for communication, if Gmail incorporates this features, it is expected to increase the market-share of Gmail even more. Continue reading “5 Reasons why you will love Google Buzz”
A recent survey has determined that Google’s Chrome is cruising upwards in terms of popularity, among all the browsers.
In recent times, in a survey by Net Applications, Chrome (google) grew in popularity by 0.57% to 5.20% of the browser market. While Internet Explorer still remains the browser most people (62%) use, the bottomline of the story is beginning to change. Firefox (Mozilla), Safari (Apple) and Opera are used by 24.41%, 4.51% and 2.38% of the users respectively, as on February 2010. Continue reading “War of the browsers-Microsoft Explorer vs Google Chrome”
An exciting revelation about Google: that the magician company may be looking to incorporate touch features in their Chrome operating system. This would pitch Chrome’s capabilities against that of Apple’s I-Pad touch features. Who would win this battle of the giants?
Google may be looking to incorporate touch features in their Chrome operating system. This would pitch Chrome’s capabilities against that of Apple’s I-Pad touch features (or even against HP Slate). Who would win this battle of the giants?
When questioned about whether Chrome OS would include multitouch capability, Anders Sandholm, Senior Product Manager of Search, quoted “I can’t, I mean, right now we are targeting netbooks, that’s what we’re focused on, but I expect it to work well. We expect it to target everything up to desktop computers. Chrome OS will be built for a specific hardware setup.”
Incorporating the Touch Feature would enable Google to enter the tablet markets, one, which Google is still to enter. This would pit Google severely against Apple’s newly launched I-Pad and against the zillion other tablet devices by Hewlett Packard, Lenovo, Dell and Acer (to name a few).
Mobile devices from HTC, Apple, Nokia, Motorola, Samsung, LG, HP and others have already made touch capablities popular amongst the the consumers. With so many mobile devices providing support for touch features, consumers are ready to accept an operating system which would imbibe that magic touch experience into the operating systems of laptops, notepads and desktops.
The market is already there, awaiting to be tapped.
Would Google be the first entrant and sweep over the consumers all over the world with this new operating system? What do you think should be Microsoft’s strategy in light of this statement by Anders.
Facebook, MySpace and Orkut are three of the most popular social networking sites available today. But how do they compare against each other while all of them were in operations? Continue reading “Comparative analysis of Facebook, MySpace & Orkut”
Whats on the menu tonight from Google? Google has launched a variety of products in recent times to conquer the cyber space. Will it be possible for any company to challenge Google seriously? To know more, Google up “Insights on Technology”.
Few months ago with the launch of the beta version of the Googlewave, the company made sure heads were turned yet again. As Google declares, the Wave is an online tool for real-time communication and collaboration. Continue reading “Google: Whats the new offer?”