Are you the owner or manager of a business? Have you thought about the current state of your security system? Are you completely confident that it is up to date? If not, then now is probably the perfect time to upgrade your security system to protect your business. Security should be of utmost importance for any business. Theft, vandalism and security breaches can not only be costly in terms of repairs, but can seriously impact the operations and credibility of your business. The Chartercom Security team have provided the following ways to observe potential vulnerabilities that could threaten the safety of your business. Continue reading “Signs it’s time to upgrade your security system”
Chances are you have hear the old saying “a picture is worth a thousand words.” If this is true, then 60 seconds of a video is worth 1.8 million words. Chances are you already know how important videos can be in terms of your marketing efforts. They can help to increase your engagement, increase click-through rates and even go viral. The key to reaping all these benefits is to ensure your video follows the proper marketing rules to ensure they help you achieve all the aforementioned goals. Continue reading “Better Video Marketing: How to Make the First 10 Seconds Count”
In today’s digital age, video marketing has moved from television to the Internet. You no longer need to purchase air time to get your videos in front of an audience of millions. With video production more affordable than ever, you can’t afford to pass up on the benefits of this visual medium. Check out these popular video marketing strategies and see which suits your business best. Continue reading “5 Ways Businesses can use Video Marketing”
Stevey plays against Billy boy again. Bill Gates of Microsoft fame and Steve Jobs of Apple fame face off for the second time, enlisting Halo’s Master Chief and Justin Long as back up. Seriously, between Apple and Microsoft, Innovation in new products has always been a race for eternity. So who will win this long battle?
Watch out for this battle of Titans, which is bound to capture the fancies of all technocrats!
Did you know that CCDVTP stands for “create, communicate, deliver the value to the target market at a profit”. Its the new mantra of marketing. Check out the insights by Philip Kotler from Kellogg Business School. Continue reading “Kotler talks about the mantra of marketing-CCDVTP”
In their rare joint appearance at All Things Digital 5, Steve Jobs and Bill Gates discuss their contributions to the technology industry, the qualities they most respect in one another. Check out this inspiring video which speaks so much more than the participants do. Watch the videos in sequence to watch the complete interview. Continue reading “Bill Gates meets Steve Jobs-The Meet of the Titans”
The history of IBM retold in a 3 minute video. Learn the story behind the largest technology company of this world. Continue reading “A brief history of IBM”
What is strategy? Check out these excellent insights by the Strategy Guru, Michael Porter
This video gives a 6 minute insight on what marketing is all about. The details of what creates these discipline a wonder to study and practice.