Affiliate marketing appears to be the buzz-word of the day. With the increasing trends in internet usage and penetration, affiliate marketing appears well poised to make a kill. But many marketeers fall prey by not being able to create that network which will generate the revenue. So the burning question is how to successfully transfer a flickering effort to a burning one.

Always have your own domain while developing your website to sell your product. A domain can be purchased for even less than a dollar now days.

  • Always add pictorial details of your product in your page. A picture speaks so much more without taxing your target audience to go through hundreds of words.
  • A video helps. Who would not prefer a video telling you every thing that you need to know, without reading the intricacies of the details.
  • Create your own social network comprising of your target customers. Twitter, Facebook, MySpace, Orkut, Youtube and Flicker is the need of the day. Without these social media tools, your campaign can never be a success. Remember: A social network is a must have these days.
  • Create your brand name and logo. Ensure it is in each page of your website. Your customers are less likely to know you today. A brand lowers product purchase dissonance from not knowing the seller.
  • Do not always try to post links on social media. Ensure you also post things which would interest your network.
  • Try to generate trust amongst your customers. If you need a system that requires online payments, ensure international standards are met with. Having a Paypal account to receve payments will help.
  • Personal interraction with your users will always help. It helps to generate confidence.
  • Targeting is a must. Remember, it will pay you more to have 100 faithful customers following you from a network of 1000, rather than 20 following you from a network of 10,000.
  • Avoid spamming your target customers, or at least try keeping that to a minimum level.

Following these 10 simple steps will create that unique position for you to be successful as a affiliate marketeer. Do let us know if you have any queries or suggestions regarding the same topic.

By Kar

Dr. Kar works in the interface of digital transformation and data science. Professionally a professor in one of the top B-Schools of Asia and an alumni of XLRI, he has extensive experience in teaching, training, consultancy and research in reputed institutes. He is a regular contributor of Business Fundas and a frequent author in research platforms. He is widely cited as a researcher. Note: The articles authored in this blog are his personal views and does not reflect that of his affiliations.