6 Advanced Marketing Strategies You Should Take Note Of

Marketing has evolved over the years, yet it remains a field to unravel for many business owners. This is evident in the fact many entrepreneurs have not caught up with the newer marketing strategies. 

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Reinventing Your Business To Thrive During Economic Uncertainty

The modern world has never faced a situation with such immense global ramifications. Amid the spread of Covid-19, global lockdown measures and international social upheavals, small to medium enterprises are doing their best to survive in uncharted territory.

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International Marketing

Your brand is doing exceptionally well in the local market and you feel it is time to go global. Therefore, you need a strategy to market your product internationally. International marketing is, in a nutshell, selling your product to customers in more than one country. 

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Public Relations Isn’t Dead—And Here’s Why You Need It

In an increasingly digital business ecosystem, many companies are struggling with adopting new ways to promote their companies. This is especially true for older brands that need to adapt to new techniques in order to compete. Public relations is crucial for businesses in order to help build their brand identity and reach their target market. 

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A Retailer’s Staple: 6 Clear-Cut Benefits of Gondola Shelving

Anyone who has ever been in a convenience store is, no doubt, familiar with gondola shelving. Fortunately, displays made with gondola shelving aren’t just for convenience stores. Best of all, there are many good reasons for using gondola shelving as a display method. What follows are six clear-cut benefits of using gondola shelving.

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Why Your Small Business Needs a Marketing Agency

If your business is to succeed in a highly competitive industry, then you should invest in marketing. Large organizations have a department in place tasked with promoting products and services. However, having a marketing team can be a challenge if you own a small business. 

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How To Effectively Use Influencer Marketing To Boost Ecommerce Sales

Ecommerce is a booming industry that has no signs of slowing. The recent coronavirus pandemic has highlighted the need for online shopping, and consumers are not turning back. Ecommerce sales for Q1 2020 were in excess of $146.5 billion, according to the U.S. Department of Commerce.

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SEO and UX: a match made in heaven

User-friendliness should be a hugely important part of your website’s overall design. From the layout to fonts, colour schemes and page load times, there are a lot of aspects to consider when creating your new website, blog, Shopify, or other eCommerce storefront. User-friendliness also needs to be at the centre of all of your online marketing efforts, including your email marketing strategy.

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Google Ads vs. Facebook Ads: Which Should You Be Using for Promoting Your Products and Services?

Both Google Ads and Facebook Ads offer excellent results for business owners who want to increase their online presence, but these two platforms operate in very different ways. Making the right choice when it comes to creating an ad campaign can be difficult, so read on to find out about the key differences between them to decide which one to use to promote products and services.

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Digital Marketing for Forex Brokers in 2020

Digital marketing refers to the marketing of products and services using a variety of digital technologies like mobile phones, internet, and other digital mediums. However, over the years, things have evolved, and digital marketing too changed.

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A Step-By-Step Guide To Use TikTok

TikTok is a video sharing app that allows users to share and create 15-second videos on any topic. The popularity of TikTok is increasing rapidly due to its fantastic features and functions. Along with the public, the famous celebs are also using this app to stay connected with their fans. Well, it also has paid partnerships with many celebrities who are promoting it to the local audience. You can’t find anything much better than TikTok for creating and sharing content.

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How To Promote Yourself and Your Real Estate Company to Generate More Sales

Every business needs effective marketing strategies to promote their services and products to as many people as possible, and the real estate business is no different. Whether your real estate company focuses on selling or renting properties, figuring out the most convenient marketing strategies can mean a lot to your business as this will help you gain more clients and boost your sales.

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