Before you narrow your mind down to one for a business loan and try to learn the ABCDs of small business loan, you should not miss out on an important thing. Prioritize listing down and figuring out the way exactly how you would put your influx of cash to proper use, to which you would get your hands on through the business loan. The trick is to be strategic, to draft  plans aligned with terms of where to invest that money, to ultimately to take a step forward in your business.

Usually, the money obtained via a business loan for a small business has no such limitations as in where to use it. However, it should strictly be categorized under your business needs. So, proper strategic planning can be of great help for you to fix a lot of your business issues that might show up unnoticed. So, we have searched every nook and corner to list down the following aspects where you can use your money to fix those business bugs with ease!

1.     Employee Welfare

Let’s face it- the productivity of your staff and employees is the pillar of a sustaining and growing business. So, this is of utmost importance when it comes to your wellness, too. To keep your business healthy, investing in the employees’ welfare sounds like a great plan. Employee wellness actually expands to the meaning that ensures your staff scores high on job satisfaction. Organizing a fitness or health camp, planning some monthly fun activity, occasional treats in the workplace itself, yoga sessions etc. can help you through this.

2.     Quality Marketing

A product doesn’t fly itself from the shelves of a store, it requires marketing for that. So, to witness a sharp hike in the sale-scale you need to make it reach out to a broader people/customer base. Marketing is the unmatched option to push your product to reach masses. Even though there are a lot of ways in which marketing can be done, currently digital marketing rules the scenario. So, what better way to make the most of the amount from business loan than putting it to digital marketing!

3.     Stocking Up Inventory

Purchasing inventories are the age old technique to avoid a sudden crisis. If your business is facing a cash crunch or an unforeseen loss for some reason, using the money from the business loan to stock up on inventories is a great option.

4.     Clearing Out Previous Debts

Utilizing the money obtained from a business loan to pay off previous debts is another great way. This is highly recommended as some of the debts can burn a hole in your pocket as they generally possess a high-interest rate. So, it is better to clear out those bad debts.

5.     Contribute To The Working Capital

The day to day expenses of your business is probably the most underrated need. It only makes things worse when your business witnesses a sudden low. To keep your business going, this is the most crucial aspect as you have to bear multiple expenses like electricity bill, utility bill, the salary of employees, and a lot more. So, you can opt for a business loan and utilize that money to fix this issue.

Assessing your funds with strategic planning and using the business loan principal to solve the little problems is the best way to ensure maximum returns for you.

By Eddy

Eddy is the editorial columnist in Business Fundas, and oversees partner relationships. He posts articles of partners on various topics related to strategy, marketing, supply chain, technology management, social media, e-business, finance, economics and operations management. The articles posted are copyrighted under a Creative Commons unported license 4.0. To contact him, please direct your emails to [email protected].