Challenges of Product Commercialization – An Overview

Fulfillment is the name of the game when it comes to manufacturing and commercializing products. You might think your business is far removed from the customer, but the reality is that customers order and expect products to arrive quickly. That turnaround time is a key element in staying competitive and successfully commercializing products is recognized. There are many obstacles standing in the way of that fulfillment, the least of which being transportation and operations. Experienced manufacturers and product developers will need to plan around these roadblocks highlighted in this article.

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Author: Kar

Dr. Kar works in the interface of digital transformation and data science for business management domains. Professionally a professor (IIT, IIM) and an alumni of XLRI, he has extensive experience in teaching, training, consultancy and research in reputed institutes. He is a Regular Contributor of Business Fundas and a blogging addict. Note: The articles authored in this blog are his personal views and does not reflect that of his affiliations.