If you ask people who want to try business what they think is the hardest part of business, they will tell you that getting capital is the toughest part. However, the truth is that it is not the getting finances which is hard, it is how well you prepare your business and make it presentable to prospective investors. Here are a few tips on how you can get good investors for your business in 2018.

Through business schools 

If there are colleges which have reputable business school close to you, they are one of the best places where you can start looking for funding. This is because most of the times, the alumni of the business school are people who have gone out and set up very successful business ventures of their own and if you can get the school to reach out to them, you could get the investor of your dreams.

Through online sources 

There are a number of online sources where you can get the business funds which you need for your venture. The first is online crowdfunding. Here, you set up an account and describe what your business is all about, the idea, the strategy and the funding you need. You can then share the information on social media. If you get an online lender impressed by the business idea and strategy, you will be on your way towards getting the funding that you need. Another way that you can use the internet to get the funding you need is following local business innovators networks from your locality. You can follow them on social networking sites such as LinkedIn. When you start following their activities, you will get the courage to attend their face to face meetings if they usually have those and you can try pitching your idea to get funding.

Angel investor networks 

Here, you write a business proposal and you send it to the angel investor networks. They are usually run by schools or big companies. The investors will anonymously read your proposal and if they like it, you can even get more than one person funding your business.

Traditional lending institutions 

This is one of the business funding options that honestly should be a last option for startups because to start with, if anything happens and the business does not take off as you have projected it to, you will have a huge debt on your back in addition to the strain which comes from the lost vision. It is therefore best to keep this kind of borrowing to the minimum, especially when starting out.

Local entrepreneurial community 

If you are a business investor interested in seeing your venture make it past the 6-month mark and become successful, you need to get acquainted with your local entrepreneurial groups. They will offer you real world advice about investing and how to avoid the pitfalls and what is even better, you could pitch your idea to them and get someone interested in funding it. 

These are some of the ways in which you can get the funding which your business venture needs. Always remember that regardless of the channels which you choose to follow when looking for the money, you have to prepare properly, and you have to pitch the idea in the best possible way because by the end of the day, it is what will determine whether you get the funds or not.

By Eddy

Eddy is the editorial columnist in Business Fundas, and oversees partner relationships. He posts articles of partners on various topics related to strategy, marketing, supply chain, technology management, social media, e-business, finance, economics and operations management. The articles posted are copyrighted under a Creative Commons unported license 4.0. To contact him, please direct your emails to [email protected].