Starting a nonprofit organization is a commendable move. However, there are quite a few considerations you have to make in order to ensure you are getting started off on the right foot and that you have everything you need for a solid organization. Here are four major things you have to get in order before your business officially starts business.
This is a text article for testing purpose for working with a new account. Contents may be kindly neglected. Continue reading “This is a temp article”
Hunting for methods of saving money on your car rides, but don’t know where to look? Well then use Uber! Uber Coupons help you save money and also get extra cash back at times. The growing popularity of sharing economy in traveling is predominantly driven by price paid for the travel whereby cost is shared among many beneficiaries. Continue reading “Pocket Friendly Traveling through Uber”
Hi-Tec the sportswear company has attracted over 4 million people on YouTube through a hoax viral campaign. The 3 minute viral, created by Amsterdam-based ad agency CCCP, shows three men walking on water whilst practicing ‘Liquid Mountaineering’. Continue reading “Walking on Water with Hi-Tec”
I came across this wonderful ad today and wanted to share this with you. The NSPCC has just created an ad aimed to help children view the exam period differently, and give them a point of contact should the stress of exams get too much. I think this campaign is a great cause, and am hopeful it will help students relax and not worry about their exams. Continue reading “NSPCC Beat Exam Stress”
Now many of us watch ads with a pinch of cynicism at times, thinking “Are those eyelashes really real?”, “Is it possible to have such smooth skin?” etc. This is exactly why LOreal has just recently clocked up a number of complaints regarding the true state of Cheryl Cole’s hair. Continue reading “LOreal gets into a Spot of Bother!”
In a world full of media messages and news, the task for any marketer nowadays is to successfully cut through all of the ‘noise’ and reach their customer. Many businesses used to believe that the main way to sell a product or service was to create long fancy names alongside complicated terminology, and the customer would fall at their feet begging to buy the new product or service. Now whether that worked for a time is debatable, but to operate like that in today’s marketplace is suicide!
Now today I have brought you a new World Cup themed ad campaign with a unique difference…
I’d like to introduce you to Sony’s 3D TV ad campaign that will grace our screens 11 June. The ad is scheduled to coincide with the with the World Cup’s opening match between South Africa & Mexico, conveniently the Sony 3D TV’s will go on sale the day after! (12 June). This is an excellent example of how to best plan your timing, to enhance the impact of the ad message. The product now serves a purpose other than replacing an old TV, it will give the viewer the best World Cup experience! (well that is at least what Sony hopes you believe) Continue reading “Adding a New Dimension to Marketing”
Today, a lot of stress is on code reuse, in the IT industry. In fact, the industry is thriving on the same. The problem is every business requirements have its very own set of specific needs which often are not met with by using standardized software packages and code modules, besides other barriers to success. Ideally software should be designed to complement and automate business processes. But since this becomes costly, modules and packages are standardized and IT business analysts try to fit the standard things to all problem domains. The net result is mayhem and chaos. Continue reading “Why Technology Reuse fails”
As promised I have another World Cup themed ad campaign to show you…
Last October it was announced that Mars would have a five-year partnership with the Football Association. So following this news Mars has teamed up with ad agency AMV BBDO, to bring the nation a TV campaign with a definite football feel. Continue reading “Work, Rest, Play for England!”
Madness. That’s the only word to describe FIFA World Cup 2010 South Africa. Making the headlines have been the big strikers, players who in days will become larger than life personalities & coaches with their strategy. All of a sudden football fanatics have left hearing Pink Floyd or Metallica and drudging themselves downloading the Kaans football song. From T-shirts of once favorite footballer to wrist bands and bandanas. People debating their hearts out over football statistics. Its all happening here. When wise men proclaim of football being the religion I can evidentially understand why. Continue reading “FIFA 2010 the other side”
Now I’m no fan of football, but what with a certain sporting event coming up soon, I thought that this would be a fantastic time to have a look at how companies are using the World Cup event to their advantage to persuade customers to purchased their product/services. Continue reading “A Sparkle of World Cup charm”