How Using Psychological Triggers Can Increase Your Sales
Adam Conover, best known for his myth-busting series of TruTV’s Adam Ruins Everything, states that there is no such thing as Millennials, or Gen X, or Baby Boomers, or any…
10 Key Differences between B2B and B2C Digital Marketing
The field of marketing is buzzing with the festivity of digital marketing. The prevalence and proficiency of digital marketing have changed the landscape of advertising. Now, the consumers are more…
The Power of Personalization
The digital trend that has worked the best is that of personalization. Your information is incredibly valuable for companies for this very reason, and it is why companies like Facebook…
How to Choose a Web Host
If you’re looking into selecting a web host for the very first time, it can be quite confusing because if you read the websites of each host, every single one…
How to Plan Social Media Campaigns with Video
Social video has become one of the top digital trends of 2016. YouTube, Snapchat, Vine, and Periscope are leading the online social community. Additionally, nearly every other major social brand—Facebook,…
Six Top Tips for Building a Strong Online Presence
When running a business, your online presence is key to building your brand, gaining more exposure, and increasing your customer base. With an ever-increasing number of customers looking for new…
Digital Marketing Mistakes You Need to Avoid
Anyone that knows about business will be aware of the growing importance of digital marketing. With the internet and technology playing such as huge part in our personal and business…
How to use Videos and Podcasts in the Fitness Industry
Marketing for fitness isn’t vastly different than marketing other types of business. Your marketing strategy is still developed to generate more customers i.e. more people signing up for classes or…
How To Do Branding Exercises Like A Pundit
The first quarter of the year has passed by and you’re working on a marketing plan. And worse, you’ll be ending the year with a crappy and failing marketing strategy…
Beyond Spray & Pray – 7 Questions for a More Effective Content Strategy
The smart money is betting on content marketing. It’s not just power players like HubSpot. Smaller digital marketing firms and brand agencies are embracing the persuasive, informative power of targeted…
How to Create Backlinks to Boost Business
SEO is one of the most important aspects of modern business. If your website is not optimized for search engines you are not going to get as much business as…
Should You Consider Starting A Subscription Club
For awhile it seemed like every business and every individual with a passion or a dream was starting a subscription box. There seem to be fewer of them coming out…