The Dow Jones at 20,000 – Does it Matter?

Traders last week most likelysaw the Dow Jones close above the 20,000-point mark for the first time in its history.

The Dow’smilestone made headlines around the world, with some experts claiming it represents a significant psychological shift, and could ultimately push the index to even greater heights. For others, the Dow Jones serves as a somewhat outdated measure of the strength of the U.S. economy, since it’s a price-weighted index, including only 30 major companies. Continue reading “The Dow Jones at 20,000 – Does it Matter?”

Tips For Moving Into Business While Still a Student

As a student who plans on eventually starting a business, there are a number of different avenues that you can take. The one thing to be aware of is that you’ll most likely be starting with lots of great ideas, but absolutely no experience. That’s where you’re going to have to make sure that you wedge your potential upward. Continue reading “Tips For Moving Into Business While Still a Student”

How To Make 2017 A Successful Year For Your Small Business

It’s a few months into the new year and your business may still be suffering that holiday and winter lull, but now is the perfect time to start making some changes. You want to boost your business now so that when things pick up they pick up big. Continue reading “How To Make 2017 A Successful Year For Your Small Business”

3 Reasons Why You Should Engage a Business Accountant

When you first start running a business, you may be on a fairly tight budget. As such you are going to be extremely frugal with how and where you spend your capital – and you may feel that engaging a business accountant is an expense that you can do without. Continue reading “3 Reasons Why You Should Engage a Business Accountant”

Where Can Your Small Business Use Contactless Machines?

There are a lot of tools available these days to help businesses cut costs and increase customer convenience. Contactless payment machines are one of the newest technologies helping small businesses to boost their profits and keep their customers happy. If you haven’t invested in one yet, now is definitely the time to consider it. Continue reading “Where Can Your Small Business Use Contactless Machines?”

Why You Should Embrace Technology More In Your Business

As the modern world progresses and there are more buttons to press, applications to download, and screens to stare at, there are either those business owners who resist this digital era or those who embrace it with open arms.  While there are certain benefits to doing things manually, in the long run, the benefits far outweigh the cons when it comes to your business depending on technology. Continue reading “Why You Should Embrace Technology More In Your Business”

Enantra – The Entrepreneurship Festival from Anna University

Enantra – the Entrepreneurship Mantra, South India’s Biggest Entrepreneurship festival is an extravagant gala hosted in the breathtakingly beautiful campus of College of Engineering – Guindy, Anna University. It is au courant in every aspect and comprises of 6 ingeniously crafted mega events, 4 opportunistic workshops and over 10 success stories from eminent guest lecturers. Continue reading “Enantra – The Entrepreneurship Festival from Anna University”

Disambiguating Digital – Sorting Through the Mixed Messages of Online Marketing

In the modern age, with our plethora of platforms, it can be extremely easy to miscommunicate (or misinterpret) the messages that we are sending online. When different departments of businesses aren’t in sync, this miscommunication only magnifies.

Continue reading “Disambiguating Digital – Sorting Through the Mixed Messages of Online Marketing”

Test Automation: How it Saves Businesses Time and Money

Technology forms the beating heart of many successful businesses. It enables them to engage with clients, publicise themselves and communicate internally in a seamless way. However, when creating something new or updating existing tools, testing is required to make sure it works as it’s supposed to do. Continue reading “Test Automation: How it Saves Businesses Time and Money”

Scheduled Updates – An Ergonomic Guide to Rethinking Your Office Space

Innovate or perish. Sounds dramatic, doesn’t it?

However, it may not be such a bold statement after all. Innovation is a driving force in cutting edge tech companies, and there’s no reason why all companies, large or small, shouldn’t adopt an attitude of innovation. A big part of being innovative is updating, as you need to always think about how you can change and reform your business for the better. Continue reading “Scheduled Updates – An Ergonomic Guide to Rethinking Your Office Space”

Non-Traditional Small Business Lending

For many years, if you wanted a loan to finance your business, your only option was going to the bank. Times have changed, though, and there are now a host of non-traditional small business lending options. If you need money to get your business off the ground or to expand it, here are a few options: Continue reading “Non-Traditional Small Business Lending”

Get Set Go! #empoweryourcareer with a Global MBA

MBA is the need of the day for professionals gearing up to become management experts and empower their career with fast growth and progress. However, more often than not, the successful MBAs fall into a global career where more than theoretical knowledge, skillsets help them to succeed in their goals. This is where a Global MBA Programme assists them with tickets to success by empowering them with the much needed exposure required with the globalization and internalization in the business, in current times. Continue reading “Get Set Go! #empoweryourcareer with a Global MBA”

Why It’s Essential to Use Video as Part of Your Online Marketing Strategy

If you’re not using video as part of your online marketing strategy, you may need to think again about using this marketing method. Most of the leading organisations in the world use video to great effect and there’s no reason why you can’t use it either. Below are some of the reasons why it’s essential to use video as part of your online marketing strategy. Continue reading “Why It’s Essential to Use Video as Part of Your Online Marketing Strategy”

The Importance of Data in Corporate Social Responsibility Policy

Data fuels the modern business world and that’s as true for sustainability as it is for any other aspect of an organisation, whether it be transactional data used by the finance department or customer data used by the marketing or sales department. With the advent of increasingly sophisticated tracking, monitoring and sensory devices connected to the Internet of Things, organisations of all sizes are now producing huge volumes of data relating to their core operations on a daily basis. Continue reading “The Importance of Data in Corporate Social Responsibility Policy”

Seven Power Tips to Boost Customer Loyalty

Any businessman worth his salary knows that it takes much more effort and resources to acquire a new customer than to sell again to an existing one. While most businesses put large chunks of their resources into marketing and sales, modern business studies reveal that customer retention should be a higher priority. Continue reading “Seven Power Tips to Boost Customer Loyalty”

5 Tips For Managing A Senior Living Facility

Managing a senior living facility is not exactly like managing a business. While there are some similarities, and some things that you can learn from running a business, there are a few things that are entirely unique to senior living centers. If you’re the manager of one of these centers, or you are about to be, then it is important that you know as much as you can in order to give your residents the best experience possible. Below are a few tips to help get  you started, and hopefully make your senior living facility the best it can be. Continue reading “5 Tips For Managing A Senior Living Facility”

How to Manage Your Commercial Property Portfolio

Making sure your investments are as profitable as possible is always a challenge, and managing a portfolio of commercial properties might be one of the hardest, but the rewards it can bring to the savvy investor are great, so here are some essential things to bear in mind. Continue reading “How to Manage Your Commercial Property Portfolio”

What does Home insurance policy cost?

When one decides to buy home insurance cover, there are several questions that arise in his or her mind. The first question is, how much a home insurance cover is going to cost me or to put it in other words, what will be the premium amount I would be paying to the house insurance company for coverage. This is a very logical question since it plays a crucial role in determining the degree of protection and coverage needed for your home, taking into consideration the budget you have and other associated economic factors. Continue reading “What does Home insurance policy cost?”

What to Look for in a New Office Space and Where to Find One

If you’ve ever had the misfortune of working in a dull, drab and lifeless office space, you’ll be able to vouch for the fact that it’s not a particularly inspiring place to be. So, if you’re in the market for a new office for your business, you need to make sure it’s somewhere that fosters the right creative environment for your company. Continue reading “What to Look for in a New Office Space and Where to Find One”

How to manage your working capital requirements

Ask any business owner, big or small, what the biggest challenge is when running a company, and they will tell you it is managing finances. What makes it so difficult? Many people feel that a company will only function successfully once it has acquired clients. While this is partly true, what is equally important to a company’s success is how well it can manage, and strike a balance between the funds that come in and go out. Continue reading “How to manage your working capital requirements”

5 Important Business Processes That You Can Outsource

When running a business, it can be difficult to manage all back office and front office responsibilities with just an in-house staff. Many enterprises soon discover that there are tasks that their team just won’t be able to execute or handle well. This can be anything, from technical support and payments processing to digital marketing and product design. Continue reading “5 Important Business Processes That You Can Outsource”

How to Deal with an Increase in Sales

Growing sales is always a great thing for a business. You’re getting more customers and more orders from them, which in turn translates to more income and profit as well. Thanks to the wonders of internet, reaching more customers is now easier than ever. Through a carefully planned internet marketing campaign, it is not difficult to boost sales to a whole new level. Continue reading “How to Deal with an Increase in Sales”

5 Useful Tools for Keeping Your Employees Updated

Taking your company to the next level relies a lot on people being on the same page. This is especially true during transition periods, when major updates happen so frequently. It also keeps your employees from feeling out of the loop, in addition to helping maintain healthy employee engagement. This is why you need effective tools to keep your workforce updated as soon as possible and as frequently as possible. Continue reading “5 Useful Tools for Keeping Your Employees Updated”

How to do mobile self-inspection for your car

Now, renewing your lapsed car insurance policy is no more remain a daunting task. To expedite the policy renewal process, you can choose to inspect your car yourself with the help of the insurance mobile app. All you need is the latest insurance app and good internet connectivity. This self-inspection process not only helps you save your time but also helps you renew your policy while on the go. The following infographic will help you understand the process involved in a mobile self-inspection of the car. Continue reading “How to do mobile self-inspection for your car”

Take Your Online Business to the Next Level

There are two sure-fire ways of taking your online business to the next level, according to studies complied by Rutgers Online. First, you need to make sure the mobile shopping experience is as good as it can be. More customers are making purchases using nothing but their smartphones and a smooth, enjoyable mobile shopping experience is a must. The second element to consider adding to an online store is the ability to process credit card and mobile payments. Continue reading “Take Your Online Business to the Next Level”

3 Tips for Acquiring A Small Business Loan

Many small business owners find that at some point in their business’s lifespan they are in need of a little extra cash. The reasons for this sudden influx of money will vary from business to business, but there is one thing they all have in common: their business likely won’t survive without it. And that’s where small business loans come in. However, getting a small business loan isn’t necessarily as easy as getting a car loan or even a home loan. So to help you get the money you need to keep your business running smoothly, here are three tips for acquiring a small business loan. Continue reading “3 Tips for Acquiring A Small Business Loan”

Kent Pearl RO Water Purifier: Why is it a great purchase?

As per a report stated by WHO, around 3.4 million people die from water-borne diseases every year. Taking a note to this scenario, it is important for families to have a reliable RO water purifier system at home. The tap water or the well-water may look clean but is one of the major carriers of diseases. In addition to micro-organisms, drinking water in India also carries dissolved impurities and other contaminants. Continue reading “Kent Pearl RO Water Purifier: Why is it a great purchase?”

Boost Your Business in 2017 with a Better Online Presence

Whether you have a well-established business or you’re just building one, there are a few “must-haves” you need in your arsenal. You have to have a sound business plan and you have to have a website to anchor your online presence. In today’s business world, if you haven’t built an online presence, you’re already languishing in the dust left by competitors as they leave you behind. Continue reading “Boost Your Business in 2017 with a Better Online Presence”