Effective Marketing Outlets For Your Small Business Operation

The business marketing game is an ever-changing practice, and the best marketing professionals keep their minds fresh with the newest trends.  Your job in marketing is to stay on top of what your target consumers are searching and exploring, so you can offer just what they’re looking to find. 

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Which social media platform is best suited for your business?

Instagram! Facebook! Twitter! Pintrest! These are just some of the common social media platforms available on the internet. They experience regular traffic, with millions visiting these platforms each month.

Of the 4 billion active internet users, over 80% have access to and are active on at least one social platform. These numbers suggest that marketing your brand on social media could help boost its growth. instead of taking time to develop a campaign for TV, print or radio, which may be limited in terms of size, level of information and reach, you should consider using social media to develop your brand.

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Think Entrepreneurship. Think IIT-B E-Summit

“E-Cell IIT Bombay is putting together a massive platform which could be the platform to create many  unifcons for the next coming years”Faisal Siddique, President South Asia and India, HTC. E-Summit short for Entrepreneurship Summit is widely known entrepreneurship and business conference across India, organized by Entrepreneurship Cell, IIT Bombay. Recognized as  their annual flagship conference, it serves as a great platform for the students to interact with the professionals and vice-versa.

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How to Drive Growth of Your Insurance Agency Using Social Media?

In today’s competitive market, every insurance broker should have their online presence as it’s the new way the world is moving towards. You can see the consumers shopping online these days be it clothes, home decors or daily groceries, everything is available at their doorstep. Similarly, consumers would love to purchase insurance policies online as well.

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How to add value to your home when considering selling

If you are thinking about selling your home, and you want to get as much out of it as you can? There are some things you should consider doing to increase the value of your home. One of the first things a potential buyer will see is the exterior of your home.

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Marketing outreach: Why you need it

Technology has been a significant driving force in marketing, but with it, some aspects of the human interacting have been lost. That is why organizations should not be only content with online and traditional marketing methods. Outreach marketing as an art that you ought to pick back up as it focuses on consumer psychology. It goes beyond marketing to them and focuses on creating a human connection between the brand and consumer. It is essentially putting a face or faces to the company so that they are one, on the ground, and two, relatable.

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How Promotional Products Are Making Brand Marketing Easier To Achieve?

Marketing and business promotions are not an option for the companies but is an essential business process which cannot be skipped out. Rather than directly planning on increasing the sales of the products and services, the initial attempt is to gain the attention of the audience to conduct the necessary brand awareness. The focus is to bring out the positivity of the brand so that the attention of audiences could be fetched and they could be transformed into the potential customers of the company.

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Essential Rules of Vehicle Branding

How to get the best from your fleet vehicle graphics

Branded vehicle graphics can be a useful tool for growing your business, but for maximum impact there are some key rules you need to follow.

These days, there is a plethora of marketing tools out there that business owners can take advantage of, from mail drops and e-marketing, to social media and SEO. But one promotional tool that is often overlooked is branded fleet vehicle graphics.

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Supercharge Your Email Marketing with These Tips

Email marketing is only getting better and more effective, especially with the enhanced analytics tools, email automation, and better delivery solutions available today. You are no longer limited to sending static emails to all recipients or grouping recipients based on known elements. More variables can now be used to take your email marketing campaign to the next level.

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The Best Promotional Merchandise for Brand Exposure

Creating promotional merchandise is rarely one of the first tactics that marketing teams turn to when tasked with the challenging prospect of building a brand. When approached correctly however, it is easily one of the most powerful ways to efficiently enhance brand recognition and memorability.

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Actionable Instagram Marketing Tips and Strategies

Recent studies indicate that there are more than 800 million active monthly Instagram users around the world and that at least 60 million photos go up on Instagram every day! And, on any given day, there are at least 1.6 billion likes recorded on the site.

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The Role of Digital Marketing in Business Development

With internet being the fundamental information source today, people are increasingly relying on the World Wide Web. This dependency has forced companies to shift their focus on digital marketing in order to reach out to their key audience. Online marketing allows businesses to connect with an audience that is beyond their respective geographical boundaries, thereby creating infinite prospects to thrive in a global market scenario. The impact of digital marketing is so significant that marketers are forced to buckle down and adopt an effective digital marketing strategy to survive in the cut-throat market.


Image Credit:  Contentualize
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