Adding a New Dimension to Marketing
Now today I have brought you a new World Cup themed ad campaign with a unique difference… I’d like to introduce…
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Now today I have brought you a new World Cup themed ad campaign with a unique difference… I’d like to introduce…
As promised I have another World Cup themed ad campaign to show you… Last October it was announced that Mars…
Madness. That’s the only word to describe FIFA World Cup 2010 South Africa. Making the headlines have been the big…
Now I’m no fan of football, but what with a certain sporting event coming up soon, I thought that this…
Over the past three decades, subtle changes have taken place in the theory and practice of marketing which has been…
Have you ever heard the saying: “A bad salesman couldn’t sell water in the desert”? Honestly, there is a lot…
Monday morning and I happen to be starting today’s post on negative, sorry! But after seeing the latest Oasis add I…
Now I’m sure everyone has heard of Specsavers… This business that was setup over 25 years ag0 (1984) by founders Doug and Mary…
Over the past few weeks I have paid close attention to current TV campaigns, focusing on how they communicate with their…
You’ve heard the saying “You can’t judge a book by it’s cover”, but the truth is you really CAN. If…
Services are very different from products. So the marketing concepts need to be revisited while marketing a service. Services can…
During economic turbulence, it is important for a company to view it as both an opportunity and a danger. Sometimes…